Discover Egypt's Digital Landscape in 2025
Swipe through to explore the latest digital trends and statistics in Egypt. From internet adoption to social media usage, get all the essential data you need.
Digital Egypt: The Big Picture
1
116 Million
Mobile connections active in Egypt, equivalent to 99.0% of the total population.
2
96.3 Million
Internet users in Egypt, representing 81.9% of the population.
3
50.7 Million
Social media user identities, equating to 43.1% of the total population.
Population Overview
117M
Total Population
Egypt's population in January 2025
1.7%
Annual Growth
Population increased by 1.9 million
24.5
Median Age
Young demographic profile
43.4%
Urban centers house of Egypt's population
56.6%
Live in rural areas
49.5%
Female population
50.5%
Male population
Age Demographics
Egypt has a predominantly young population with over 49% under the age of 25, creating significant opportunities for digital growth.
Mobile Connectivity
116 Million
Mobile connections in Egypt, representing 99.0% of the population.
5.8% Growth
Mobile connections increased by 6.4 million between 2024-2025.
93.7% Broadband
Mobile connections using 3G, 4G, or 5G networks.
Internet Adoption Trends
1
96.3 Million
Internet users in Egypt as of January 2025.
2
14.6% Growth
12 million new users added since January 2024.
3
81.9% Penetration
Percentage of population using the internet.
21.2 million
Egyptians (18.1% of the population) offline at the beginning of 2025
Internet Connection Speeds
Mobile Internet
24.17 Mbps median download speed, up 9.3% year-over-year.
Fixed Internet
76.67 Mbps median download speed, up 18.8% year-over-year.
Egypt has seen significant improvements in internet speeds, with fixed connections showing the strongest growth.
Social Media Landscape
50.7M
Social Media Users
43.1% of total population
11.7%
Annual Growth
5.3M new users since 2024
66.0%
Adult Reach
Of population aged 18+
41.5%
Female users across social platforms
58.5%
Male users across social platforms
52.7%
Social media reach of Egypt's total internet user base
YouTube in Egypt
50.7 Million
YouTube users in Egypt, reaching 43.1% of the total population.
13.4% Growth
Added 6 million users between January 2024 and January 2025.
Gender Split
45% female and 55% male among adult users.
Facebook Usage
1
48.7 Million
Facebook users in Egypt, representing 41.4% of the total population.
2
7.2% Annual Growth
Added 3.25 million users between January 2024 and January 2025.
3
66.0% of Adults
Percentage of Egyptians aged 18+ using Facebook.
39.4%
Female users on Facebook
60.6%
Male users on Facebook
4.4%
Quarterly growth on Facebook
2.05 million
New users on Facebook
Instagram Engagement
20.1 Million
Instagram users in Egypt (17.1% of population)
10.5% Growth
1.9 million new users year-over-year
Gender Balance
46.9% female and 53.1% male adult users
26.3%
Adults aged 18+ in Egypt reached by Instagram
20.8%
Country's total internet user base reached by Instagram
TikTok's Rapid Rise
41.3 million
Adult users (18+) on TikTok
56.1%
Percentage of all Egyptian adults reached by TikTok
8.36 million
New users added in one year (+25.4%)
LinkedIn Professional Network
13.0 Million
LinkedIn members in Egypt, equivalent to 11.1% of the total population.
30.0% Growth
Added 3.0 million members between January 2024 and January 2025.
Gender Distribution
31.2% female and 68.8% male members.
Messenger Usage
35.4 Million
Messenger users in Egypt
30.1% Reach
Of total population
1.3% Growth
450K new users year-over-year
48.1%
Adults aged 18+ in Egypt reached by Messenger
39.9% Female
Gender distribution of female users
60.1% Male
Gender distribution of male users
Snapchat Popularity
1
19.7 Million
Snapchat users in Egypt, representing 16.8% of the total population.
2
14.2% Growth
Added 2.45 million users between January 2024 and January 2025.
3
Unique Gender Balance
55.5% female and 43.1% male adult users, with some users of unknown gender.
X (Twitter) Usage
5.22 Million
X users in Egypt, reaching 4.4% of the total population.
10.7% Decline
Lost 623 thousand users between January 2024 and January 2025.
Gender Skew
26.3% female and 73.7% male adult users.
5.4%
X reaches just 5.4% of Egypt's internet users
4.9% Decline
Quarterly decline in user base (267 thousand users)
Platform Comparison
1
YouTube & Facebook
Dominate with 50.7M and 48.7M users respectively, reaching over 40% of the population.
2
TikTok & Messenger
Strong middle tier with 41.3M and 35.4M users, showing rapid growth especially for TikTok.
3
Instagram & Snapchat
Solid presence with 20.1M and 19.7M users, appealing to younger demographics.
4
LinkedIn & X
Niche platforms with 13.0M and 5.22M users, serving professional and news interests.
Key Takeaways for 2025
81.9%
Internet penetration
50.7 million
Social media users
Emerging Market
Significant opportunities
Young Digital Population
Population & Age
With a median age of 24.5, Egypt's 117.3 million population is predominantly young.
Social Media Growth
11.5 million new social media accounts in 2024.
Platform Engagement
Highest engagement on TikTok (+25.4% growth) and Snapchat (55.5% female users).
Strong Connectivity
Internet Adoption
Reached 81.9% (96.2 million users) with 99.0% mobile connectivity (116.2 million connections).
Average Speeds
Improved dramatically: fixed connections up 18.8% to 45.57 Mbps and mobile speeds up 17.3% to 26.94 Mbps.
Platform Dominance Shift
YouTube (50.7M) and Facebook (48.7M)
Lead with 43% population reach.
TikTok
Shows explosive growth with 8.36 million new users (+25.4%).
X (Twitter)
Declined 10.7%, losing 623,000 users.
Snapchat
Gained 2.45 million users (+14.2%).